Wednesday, 3 February 2010

A2 Magazine Advert: Process

The process of making my magazine advert was very similar to making my digipak. However, I used an A4 sized canvas this time. I began by importing the front cover of my digipak and placing it towards the top. Once I had found the best place to fit it, I imported the free images used for my digipak and started filling the page with collage. Below is a screenshot of me using the lasso tool on my work to create the torn fabric appearance. Although it is quite simple to do, it must be done carefully to avoid looking too fake:

Once I had got the initial fabrics down and applied drop shadows, I was ready to start adding text and images over the top. The previous blog explains how I made my logos using default fonts, I added those to the advert. After that I added the "dotcom" underneath "weekend." This was done with font and the pen tool. All other text was "Arial" font repositioned with added drop shadows. It took approximately two hours to complete:

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